Technology tips

Here's a collection of all my posts about how small businesses can use technology effectively. Enjoy!

How I produce my podcast in 10 minutes with Zencastr, Audacity, and Transistor
Making a podcast doesn't have to be hard or expensive. I've gotten my workflow down to about 10 minutes per episode.
How to log into multiple accounts on any website using Chrome profiles
If you have multiple accounts for web services like Gmail, Instagram, or Twitter, it can be a real pain switching accounts by logging out of one and in to another. This article shows you how to solve that problem.
How the internet works - Cookies
This video gives a simple overview of what cookies are, why they're necessary for the internet to work, and how they can sometimes be used in a way that violates user privacy.
How to set up email for your business with Google Workspace
This post explains how to sign up and activate Google Workspace so that you can have send and receive email from your custom business domain.
Tutorial: How to buy a domain name with Hover and host a website with Carrd
This video explains how to update your DNS settings for your domain to point at your website's server.
How to buy a domain name for your business
This video walks you through buying a domain name for your business website.
How the internet works - DNS (Domain Name System)
DNS is one of the most fundamental building blocks of the internet, and yet most people have never heard of it. Let's fix that.
Squarespace tutorial: How to set up your business website
This tutorial walks through how to set up a brand new website for your business in just 15 minutes using Squarespace.
The best website hosts for small businesses
There are countless website hosts out there. This post dives into which are best for beginner, intermediate, and advanced small business websites.
Carrd tutorial: How to set up your business website
It only takes 12 minutes to set up a new business site with Carrd. This video walks through all the steps, and gives a few additional pointers.
Four ways to get a logo for your business in less than 15 minutes
Creating a logo for your business doesn't have to be difficult. This posts walks through four different ways to get a logo quickly and affordably.
How to pick a color scheme for your business
If you're not a designer, picking your brand colors can be daunting. But it doesn't have to be hard. Here's a simple way to get your color scheme figured out.
Does design matter?
How much time should you spend working on making your business's online image aesthetically pleasing? The answer is to find the right balance.
How to pick a great call-to-action for your website
Every website exists for a reason. This post explores what that reason is for your site, and how you can create a call-to-action to get your site visitors to complete your primary goal.
The technological divide - Why small businesses are struggling to compete, and what we can do about it
Technology has been driving business growth, but the vast majority of the gains are going to giant corporations. What can small businesses do to thrive in this ever-changing world?